Monday 23 January 2012

Let the market decide.

Great little artlcle that cuts to the core of a problem that many first time business owners have.
What they want their business to be about is different to what their customers will want their business to be about.
Don't presume that people will want what you want to sell, at the price you want to sell it.
Find out what people want and give it to them at a price they are willing to pay.

http://www.independent.ie/business/small-business/successful-marketing-is-meeting-the-needs-of-customers-2993675.html

Wednesday 23 November 2011

Doctors make the worst patients!!!

I have majorly ignored my own advice over the past couple of weeks, that you should try to progress your business idea a bit every week to keep the momentum going.
Even a small step forward will let you feel you are getting closer to realising you business, keep your interest level up and you enthusiasm intact.
It is too easy to let work, study or home life get in the way at this stage, as I have to admit it has for me over the last few weeks.
It was actually this blog, and an encouraging comment I got on it yesterday, that pulled my focus back to this new business idea of mine. The regular nature of a blog makes it very worthwhile to keep at this stage of a startup as it helps with the discipline of making the time to get some work done and develop your ideas into a fully fledged business.
So, I am going back to basics and setting a regular time aside each week on a thursday to work on the business. This will allow me to at least make a list of things to do, and give me a timescale to do them in, before the next thursday review!
This is what it means to be your own boss sometimes, being your own bastard!!

Sunday 6 November 2011

just a minute...a 60 second rant.

So Michael Noonan thinks that defaulting on Anglo debt could
send the country "over the cliff".
Where has he been for the last four years?
This country went over the cliff just after Bertie jumped and hid in the cupboard.
We're all at sea and drowning quick, while Michael stands looking down over the cliff
with 750 million lifeboats!!!
Does he throw them to the rescue of the country? Does he hell.
He shovels them into the waiting bondholder truck
and worries about being too close to the edge!!!
Anyway, rant over, back to the business plan......and the doggy paddle.

http://www.irishtimes.com/Bondholder U-turn was not possible, says Kenny